It is the final project of a fundamental-level marketing course. Although it consists of two parts (Part A: Marketing Plan & Part B: Web Discussion Report), you are required to help me with the Part A: Marketing Plan. The full length of the essay should be 12 to 15 pages (6000 to 7500 words) not including the Appendices. For more requirements, please check the uploaded file named as Final Report Instruction.
Additionally, if you decide to do this work, please let me know what consumer product and its organization you choose before starting working on it. This is because the topic of the marketing plan must be approved by my professor in advance.